Pencil Group – never run out of ink
(+84) 938 638 160

award-winning agency, fusing brand with culture for business growth

99+ diverse talents, including strategists, creatives, artists, and technologists, we decode hidden cues within consumer culture to ignite potent bonds between brands and their audiences

the creative IMC

the digital innovation agency

the insightful performance agency

the cultural venture builder

  • marketing strategy
  • brand strategy
  • branding
  • intergrated marcom campaign
  • performance campaign
  • always-on
  • design
  • film
  • social content
  • music
  • streaming
  • virtual human
  • AR/VR

some of our
recent work

explore our portfolio of completed projects

meet the team behind
our great projects

proudly be chosen by

culture eats strategy
for breakfast