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VinFast

Consulting, Communication, Production

What we did

  • Communication strategy & creative concept
  • TVC & KV creative + production
VinFast E-Scooter Evo 200 - Pencil Group

Story

How to launch a product that can become the top of mind E-Scooter in Vietnam

Challenge

VinFast introduces their new electric motorcycle product, the VinFast Evo 200, with the aim of becoming the national electric vehicle product in Vietnam, contributing to changing the consumption habits of Vietnamese people from gasolinepowered to electric vehicles.

Solution

VinFast introduces their new electric motorcycle product, the VinFast Evo 200, with the aim of becoming the national electric vehicle product in Vietnam, contributing to changing the consumption habits of Vietnamese people from gasolinepowered to electric vehicles.

VinFast E-Scooter Evo 200 - Pencil Group
VinFast E-Scooter Evo 200 - Pencil Group