How to launch a product that can become the top of mind E-Scooter in Vietnam
Challenge
VinFast introduces their new electric motorcycle product, the VinFast Evo 200, with the aim of becoming the national electric vehicle product in Vietnam, contributing to changing the consumption habits of Vietnamese people from gasolinepowered to electric vehicles.
Solution
VinFast introduces their new electric motorcycle product, the VinFast Evo 200, with the aim of becoming the national electric vehicle product in Vietnam, contributing to changing the consumption habits of Vietnamese people from gasolinepowered to electric vehicles.